A little over a month ago, Johnna (owner and creative behind Twila & Co.) and I got together for a lunch date. Johnna’s creativity has inspired me since we reconnected almost two years ago. She has an awesome vision of what she wants to accomplish and has the artistic ability to back it up (homegirl not only does incredible custom graphics, but she features items that you can purchase from her etsy store!). The talent is crazy. Per our usual visits, we talked about life, what was going on with work and inevitably brought up projects that we were working on. I told Johnna that the blog I had started really motivated me to want to do more with the business and delve further into personal styling. I explained my three concepts to her and without hesitation, she volunteered her time and closet for me to play with!
When I style an individual, I always want to make sure that the image that they want to portray is very clearly communicated between the two of us. Though I’ve known Johnna for years, when we sat down we talked about her look, what fashion risks she was willing to take and most importantly what she was comfortable with. How you present yourself, especially if you own your own company, is your brand and that is something that, as a stylist, I do not want to compromise.
What Johnna and I did would be considered a wardrobe consultation. She had gone through her closet and selected items that she loved, was on the fence about getting rid of, frequently wore or new pieces that she wanted styled. Once we chatted and I was acquainted with her closet, I got to work. Within two hours, twenty outfits were styled. Some were day to night outfits, others were for events that Johnna has in the cue and some were outfits that were a little out of her comfort zone, but that still reflected Johnna’s style: preppy and girly with beachy elements and always polished. Below you’ll find the looks and places that you can find the (or similar) items.
And make sure you head on over to see everything that Johnna has to offer. Twila & Co. is a one stop shop to have a lot of different needs met. Wedding coming up? New business branding? Need some fun summer stationary? She’s got you covered at johnnahetrick.com !
I have what some might consider an unhealthy addiction to turtlenecks. I’m thrilled that rash guards have come back, because now I can wear my obsession through the summer season. That being said, before I can pull that out, there’s this awkward transitional time of what feels warm (40 degrees seems balmy after 8 degree days), but in reality, there’s still a chill to the air. In addition to my turtleneck problem, I love white. This ivory turtleneck is comfortable, warm and can be dressed up or down. Here, I’ve shown it as I would wear it to the market or visiting my husband at the office. It’s easy, but still chic.
Tips for styling:
1.Make sure when you’re wearing a high-top (sneaker or bootie) with your pants (unless it is an intentional tuck) that you see a little ankle; seeing the skin breaks up the line and helps keep your legs from looking stumpy.
2. A simple roll of the cuff or slide of the sleeve up to your elbow makes the outfit look styled, but not in an obvious way; my goal is to look pulled together without trying too hard.
3. I always wear at least one bracelet. It was given to me by my mom and never comes off. Just a simple gold band. For me, it has dual purposes: entertaining my daughter and a signature spin. Steve Jobs decided to only wear black turtlenecks (smart man) at some point in his life. They say highly intelligent people wear the same thing so that they don’t have to waste brain power on the daily minutia. I’m not pushing it that far, but I love that if I’m in a rush I will always have some jewelry on.
Stay tuned to see the sweater styled for a night out.
I love finding a unique, different piece and incorporating it into my everyday (which happens to be walking my unusually tiny chocolate lab, Willow). I stumbled across this hat a few weekends ago at a store on Davis Street, The Camaleer. It’s the most random, delightful store you’ll ever walk in, it’s filled with things that you can’t just find anywhere. Take a chance and look outside of the expected (maybe an old hat that you haven’t pulled out in years) and you may be pleasantly surprised with your own fashion moment.